The Facebook Edition When you take on the role of Community Manager for a brand, it’s quite exciting. You’ve been given the opportunity to not only showcase your creativity and know-how, but to grow and nurture the brand’s community. But it’s not all fairy floss and digital hugs. Sometimes you get a...
As a Social Media strategist, I’m often asked OUR version of the 6 Million-Dollar Question; how do you measure Return on Investment via Social Media? If you Google ‘ROI Social Media’, no doubt you will be presented with a plethora of websites suggesting ‘steps’, ‘formulas’ and even ‘dead simple ways’ to...
Earlier this week, I had the pleasure of heading to the Art Gallery of NSW to see Thinktank’s Sam Mutimer speak on the changing language love with the rise of social media. Sam covered much relationship ground in discussing this medium for expression. The way we express romantic love, the way that...
If you’ve just crawled out from under a rock (that’s situated 200 km’s below sea level), I have news. It’s Valentine’s Day! It's no secret that Valentine's Day has gone into overdrive online. While you scroll through your News Feeds containing truck loads of lovey-dovey content, you may want to ponder...
This week saw the release of a brand spanking new social network called Vine. Coming directly from the nest of Twitter, this little hatchling is ready to shake up the world of video on the social field. It is currently only available as an iPhone app but is FREE to...
Say goodbye to the infamous Facebook app auto share as it heads out of those blue Facebook doors to spamville.
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